Upholding the Highest Standards of Infant Feeding Care
As the accrediting body and national authority for the Baby-Friendly Hospital Initiative (BFHI) in the United States, Baby-Friendly USA (BFUSA) is responsible for coordinating and conducting all activities necessary to confer the prestigious Baby-Friendly® designation and ensure the widespread adoption of the BFHI in the US. We do this by:
- Refining and upholding the standards/criteria for successfully implementing the Ten Steps to Successful Breastfeeding in the US;
- Assessing and accrediting birthing facilities that meet those standards and follow the International Code of Marketing of Breast-milk Substitutes; and
- Generating widespread understanding of and enthusiasm for best practice infant feeding care.



Upholding the Highest Standards of Infant Feeding Care.
As the accrediting body and national authority for the Baby-Friendly Hospital Initiative (BFHI) in the United States, Baby-Friendly USA (BFUSA) is responsible for coordinating and conducting all activities necessary to confer the prestigious Baby-Friendly® designation and ensure the widespread adoption of the BFHI in the US. We do this by:
- Refining and upholding the standards/criteria for successfully implementing the Ten Steps to Successful Breastfeeding in the US
- Assessing and accrediting birthing facilities that meet those standards and follow the International Code of Marketing of Breast-milk Substitutes
- Generating widespread understanding of and enthusiasm for best practice infant feeding care



What’s New
National Academies of Sciences, Engineering, and Medicine Recommends the Ten Steps as Standard of Care
The National Academies of Sciences, Engineering, and Medicine has issued a new report, Breastfeeding in the United States: Strategies to Support Families and Achieve National Goals, which analyzes breastfeeding promotion, initiation, and support across theRead more
BFUSA Welcomes Patrice Davis to its Board of Directors
“I love this organization. Its mission is my mission.” That’s how Patrice Davis, DNP, FNP-C, RNC-MNN, IBCLC, explains why she accepted the offer to become the newest member of BFUSA’s Board of Directors without aRead more
Katz Women’s Hospital at NSUH Achieves Large-Scale Change En Route to Baby-Friendly Designation
After Marianne McTyre and Rachel Cascone, leaders of the Baby-Friendly effort at Katz Women’s Hospital at North Shore University Hospital (NSUH), met with their BFUSA surveyors at the end of their assessment visit inRead more
BFUSA Welcomes New Board Member, LaToshia Rouse
How does someone go from being an accountant/comptroller at a large nonprofit organization to being an accomplished birth and postpartum doula, lactation consultant, and now the newest member of Baby-Friendly USA’s Board of Directors? That’sRead more
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