"Health care systems should ensure that maternity care practices provide education and counseling on breastfeeding. Hospitals should become more “baby-friendly,” by taking steps like those recommended by the UNICEF/WHO’s Baby-Friendly Hospital Initiative.”
Regina A. Benjamin, MD, MBA
Former US Surgeon General
Click here to read Baby-Friendly USA’s statement in response to the latest Fed Is Best (FIB) posts on one family's tragic loss. See Individualized Care.
Response to article published in JAMA-Pediatrics - August 26, 2016
Click here to read Baby-Friendly USA’s response to discussion in blogs and other media about the safety of the Baby-Friendly Hospital Initiative (BFHI) and the practice of mothers and infants remaining together throughout the hospital stay. (Information is found on Guidelines & Evaluation page.)
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Who Can Use the Term Baby-Friendly®
Baby-Friendly® is a registered certification mark of Baby-Friendly USA, Inc. The term "Baby-Friendly" is reserved for use by facilities who have demonstrated through an on-site assessment that they have met the criteria outlined in the most current version of the Guidelines and Evaluation Criteria. Click here to read BFUSA's position on endorsements of products and services.
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