Update on BFUSA Search for New CEO
Dear Colleagues, As we announced in May, Baby-Friendly USA CEO Trish MacEnroe will be retiring at the end of this calendar year. The BFUSA Board is conducting a national search to find her successor by Read more
BFUSA Initiates Search for New CEO
An Important Announcement from Baby-Friendly USA Dear Colleagues, Trish MacEnroe has informed the Baby-Friendly USA (BFUSA) Board of Directors that, after more than ten years as the Executive Director/CEO of BFUSA, she will be retiring Read more
Now More Than Ever, Baby-Friendly Facilities Must Protect Parents from Commercial Interests
Dear Colleagues, On March 26, BFUSA announced that, in order to support facilities in assisting mothers to access adequate nutrition for their babies during the COVID-19 crisis, we would relax one standard regarding the provision Read more
Coronavirus Update #2
The entire team at Baby-Friendly USA sends our deepest gratitude to all healthcare providers, staff and first responders for the heroic work you are doing to provide incredible care to your patients. To say you are Read more
Coronavirus Update
This message contains important information regarding issues related to the COVID-19 outbreak. Our thoughts are with all hospital personnel, specifically those providing direct care to patients. We are also grateful for the tireless efforts of Read more
Revised Guidance About the Infant-Driven Feeding Training Program
On September 4, 2019, BFUSA issued a statement pertaining to the conflict of interest that emerged as a result of Dr. Brown’s Medical acquiring the Infant Driven Feeding (IDF) Program. Our statement sparked an important Read more
New Year’s Resolutions
New Year’s Greetings from Baby-Friendly USA! 2020 will be a very important year for the Baby-Friendly Hospital Initiative (BFHI) in the US. In December, BFUSA released Interim Guidelines and Evaluation Criteria (GEC), which applies to Read more
There Are Now More than 600 Baby-Friendly Designated Facilities in the US!
Mississippi Leads the Way... The Baby-Friendly Hospital Initiative (BFHI) has reached another important milestone: over 600 birthing facilities are now Baby-Friendly designated in the US, representing more than 28% of the nation’s births. Since 1996, Read more
Baby-Friendly USA Releases Interim Guidelines and Evaluation Criteria
BFUSA is pleased to announce that we have released Interim Guidelines and Evaluation Criteria (GEC) for assessments taking place between February 1, 2020 and December 31, 2022. The Interim Guidelines infuse more flexibility into the Read more
What SHOULD Happen When Baby Does Not Get Enough Milk from Mom
It is perhaps the most important and complex question for hospital staff and medical professionals caring for newborn babies with mothers wishing to breastfeed: what are the proper procedures to ensure the safety of the Read more